This body of work includes a range of marketing materials created for BenQ, spanning web banners for landing pages, promotional elements for product campaigns, and high-impact imagery designs across multiple product lines—including monitors and projectors.

Each piece was carefully crafted to reflect BenQ’s core brand values: top-tier quality, user-focused innovation, and visually stunning performance. The designs explore a variety of real-life scenarios tailored to each product’s strengths—whether it’s a vibrant, color-accurate monitor setup for creatives, or immersive home cinema and outdoor projector experiences for families and entertainment lovers.

Visually, the direction focused on clean, modern layouts, colorful and engaging imagery, and a strong sense of brand consistency. Each asset was designed to be both functional and inspiring—capturing attention while clearly communicating the key benefits and high-end nature of BenQ products.

This series aims to reinforce BenQ’s position as a leader in display technology, through marketing visuals that are not only attractive and dynamic, but also aligned with the company’s vision of delivering the best viewing experiences across every lifestyle.