This banner series was designed to promote BenQ’s line of high-quality monitors, emphasizing their key features, vibrant color performance, and seamless connectivity—especially with Mac laptops.
Each banner explores a different user scenario, from creative professionals working on color-critical projects to everyday users seeking a sleek and reliable setup. The visuals feature bold, colorful imagery that reflects the monitor’s accurate color reproduction and vivid display quality, while the layouts were crafted to be modern, clean, and visually striking.
Special attention was given to illustrating the easy compatibility with Mac devices, highlighting BenQ monitors as an ideal choice for designers, editors, and creatives who value both performance and aesthetics. The overall design direction strikes a balance between professional-grade technology and contemporary style—resulting in a visually compelling campaign that connects with a modern, design-savvy audience.